Introduction:
Nowadays, people use social media a lot, a lot of people will use them everyday. Social really a lot of influence and very powerful right now. People need to have a good image on the social media. Some people will find some jobs or want to hire some people by looking the information on some websites, LinkedIn is the most common website in business.Over 1million searches come from LinkedIn. (Bert Verdonck),Many employers will try to find their employees on LinkedIn, so the profiles are important, they provide some your personal information to others, the profile need to be very good.
Get Started with the Essentials:
First, before we get started, we need to understand why the LinkedIn profile is so important. Like I mentioned in the last paragraph, there are over one million times of searches come from LinkedIn, it is very popular. A lot of people will use it pretty much, we need to show a good image for ourselves. Many companies will also want to hire some people from there, post some positions, or want to find a job on LinkedIn. If we have a good profile, we have bigger chance to be hired by a company. Because all information about us can be found in the profile, they will have a good impression for us. Other people will think, this person is a responsible person, is a patient person, put all the details there. The profile is the bridge for ourselves and the people who will be interested in us. Like a company, or customers. After they saw the profile, they will have a general idea about us, about the brand, they will know whether we are the
people they are looking for, they think we fit all the requirements, we probably can get a call for the interview or receive some e-mails from the companies. If the it; its the customers, then they won’t buy the products. If we make the profile with a lot of details, like working experience, like education, people will know us more immediately. As a brand, we should post the photos of the products make people can have an idea about it.
About the profile, we should put our name and choose a professional picture for it. Show your image to others, should be a nice and clean, look good, wear a shirt or some proper clothes for working pictures. Make some update for the headlines, make the whole profile into several different parts. I separate the profile into my basic information, my education, my work experience, my hobbies, characteristics, etc. It can help people to make the profile to be more organized, easy for others if they want to pick out some key information about you.
You contact information:
Always leave your contact information is beneficial for us. It can make people to find you. We could be lose a lot of chances because the customers couldn’t find enough the contact information, how and where they can buy the products, or consult about the products. they couldn’t invite us to an interview or couldn’t know more about us. We will lose the chance of getting a job because of no contact information in the profile. As a brand, we should link some website information in the profile too, easy for customers to find.
We should also leave a contact information like phone number, emails address, the way that we use them a lot and can check the message and reply as soon as possible. This is important and should be efficient. If the products have some problems, we need to solve the issue for customers as soon as possible.
Your summary:
The LinkedIn should have a summary about ourselves or about the products. The conclusion can make use less time but contain more information. Put the key points in the conclusion, easy for people to read and save more time.
We can make a short video to put on the LinkedIn, we can shoot a video for the introduction for ourselves. That can attract people in a positive way.
Your experience ,Create your
own brand:
Most of people will work experience before, these are the advantages for us if we want to look for a job. The employers will see the experience of you, if we did the related job before, we can have a higher chance to be hired. For my LinkedIn, I put all the experience and the information, if the employers want to know about me, just look through the profile they will know most of me. I put the job description, put the employers comments about me. It help me to get the job and receive several calls
from different companies, I believe it really works. Facebook, instagram, snapchat, these kinds of powerful media should also be
one the of ways for us to use to do the advertisements. Try to put more and more information there, make people know more about you.
Skills and recommendations:
For LinkedIn profile, skills should be put in there as well. These are several key words tags for us to choose, or we can edit the tags by ourselves. The skills can be social media skills, communication skills, software skills, all of these can gain extra points for impression, the more and better. Regarding these skills, the company will know whether we fit the qualifications of the jobs.
If possible, put some working samples there, like design, like marketing, put the best examples from ourselves, they will be seen directly and people will know more about you. They know your skills and your talent.
Education skills:
Education is like a base for the knowledge, the more we learn, the more will get, the more chances for us. For example, if person with a master degree and person with a high school
diploma, I think I will hire the master degree one. The working and studying ability sometimes, have better learning and solving issues ability. The education can one the advantages, so put the education skills in the profile.
Make the most of your personality:

Different people have different personalities, and
different personalities fit different kinds of jobs. I am
an outgoing person, I can do the group work, I love to
talk to people, I love to do the job on time……
Personalities can make people know you better and
people want to find an easy and outgoing persons.
My personality make me have a chance to do the
marketing job, to do the human resources job, to do
customer service jobs….If there is a very quiet
person, doesn’t like to talk to people, feel uncomfortable to do the sales jobs, then a lot of jobs don’t fit this person. Try to describe yourself as much as you can, you will have a bigger chance to get the jobs you want, the employers can provide a good you are satisfied with.
Conclusion:
Try to more information in your profile, should have details there. We also can invite some friends to join us to make an account in LinkedIn, if you do have some friends who are using it right now, send a friend request to them. They maybe have some information or recourse that can be used by you. Take the chance anyway.
Take myself as an example, I am a collage student at Nait right now, major in Finance, degree program. I am an outgoing person, love to work with people, talk to people. I love to travel for my job for business if possible. I want to know more people during working, want to do some financial jobs.
References:
https://www.lynda.com/LinkedIn-tutorials/Welcome/512777/581571-4.html?
srchtrk=index%3a1%0alinktypeid%3a2%0aq%3alinkedin+profiles+for+social+business+succ ess%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
https://business.linkedin.com/talent-solutions/blog/linkedin-best-practices/2016/7-linkedin- profile-summaries-that-we-love-and-how-to-boost-your-own
http://brrand.co/wp-content/uploads/2018/11/professional-bio-on-facebook-template- definition-powerpoint-examples.jpg
https://content.linkedin.com/content/dam/business/marketing-solutions/global/en_US/blog/ 2018/03/punch2prof8.jpg

